MMF (Marketing Manager Fingerprint)
Use our Marketing Manager Fingerprint (MMF) to choose the right marketing manager for your marketing team. Whether you want to recruit a new manager, promote someone from the existing team, or identify strengths and development areas of your existing managers, the Marketing Manager Fingerprint will give you all the insights that you need.
A little more about the two tests:
The Marketing Skills and Personality Profiler: a tool designed to gain insights into every marketing person’s unique profile.
The Managerial Skills Profiler (MSP) is a psychometric instrument that helps profile an employee’s skills pertaining to his or her ability to perform a managerial role. The test focuses on those interpersonal, intra personal and professional skills that are critical for success as a manager across industries, sectors, organisations and job profiles.
Skills & Traits Measured
The MSP measures 12 key managerial skills:
The MF measures 10 key managerial skills:
Taken together, the MMF will help you decide which of your marketing guys are the best suited for a marketing manager’s position. Further, it will help you identify the strengths of the marketing managers, as well as understand their development areas.
There are no reviews yet.